We apply two approaches to brand management depending on clients requirements; one tactical one strategic.
The tactical approach is highly effective and is delivered over a short period of time. We work with the management team and brand guardians to evaluate existing brand positioning and residual brand equity.
Strategic brand management involves extensive quantitative and qualitative research, benchmarking and peer group evaluation. Both approaches deliver brands that connect with their audiences.
We apply smart thinking whether considering our clients experience, site engagement and the use of technology. Smart thinking enables us to deliver practical and scaleable solutions in a manner that makes our clients lives easier. We are much more than a design consultancy, we are passionate about creating business improvements and providing our clients with the best tools to deliver bottom line performance.
Our team has over 20 years experience of producing engaging, effective annual reports for over 200 companies ranging from Pre IPO companies, small market cap and blue chip organisations. Our sector expertise includes, mining, oil and gas, manufacturing, IT, pharmaceutical, financial services and retail.
We have devised and launched successful new business and marketing campaigns for both consultancies and corporates. We consult to agree the sales proposition and then identify the key target population before we execute our new business programmes.